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UBS Shortlists 10 Female Entrepreneurs for 2022 Female Founder Award, 2022 Winner is Ex-Goldman Sachs and CEO & Co-Founder of UK Financial Data Analytics Freyda Danielle Lawrence

11th February 2023 | Hong Kong

UBS, one of the world’s & Europe leading financial institution, has announced the winner of the UBS 2022 Female Founder Award Danielle Lawrence, who is CEO & Co-Founder of UK Financial Data Analytics Freyda and a former Goldman Sachs analyst.  UBS had shortlisted 10 female entrepreneurs for the 2022 Female Founder Award, with 5 founders from Enterprise Technology and 5 founders from Financial Technology.  The 5 female founders shortlisted for Enterprise Technology are Alice Nawfal Co-Founder Notabene (USA), Danielle Lawrence Co-Founder Freyda (UK), Khusboo Jha Founder BuyProperly (Canada), Lubomila Jordanova CEO Plan A (Germany) and Paulina Grnarova CEO DeepJudge (Switzerland).   The 5 female founders shortlisted for Financial Technology are Inga Mullins CEO Fluency (UK), Caecilia Chu CEO YouTrip (Singapore), Nadine Mezher Co-Founder Sarwa (UAE), Natalia Mykhavlova CEO WeavAir (Canada), and Sapir Hadad Co-Founder FinityX (Israel).  The UBS 2022 Female Founder Award recognizes the next generation of women-led companies around the world, in the fields of financial (“fintech”) and enterprise technology.  Now in its second year, the award aims to help close the funding gap between women entrepreneurs and their male counterparts, providing women-led businesses with access to investor-readiness training, mentoring, and networking opportunities that will help them take their company to the next level.  The winner receives a cash prize of USD 10,000 and the opportunity to join the 2023 cohort of Project Female Founder, a four-month investor readiness, networking, and mentorship program created by UBS, that arms women entrepreneurs with fundamentals to help them access aligned capital. The award is in collaboration with UBS Next, the firm’s venture and innovation unit, which invests in and partners with early-stage fintech and tech start-ups and runs an incubator for innovation projects to convert ideas into viable businesses.

” UBS Shortlists 10 Female Entrepreneurs for 2022 Female Founder Award, 2022 Winner is Ex-Goldman Sachs and CEO & Co-Founder of UK Financial Data Analytics Freyda Danielle Lawrence “

 



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Emma Wheeler, Head of Women’s Wealth at UBS Global Wealth Management:  “The caliber of applicants we’ve received for this year’s award, shows the true impact that women are making in the fields of financial and enterprise technology.  The funding gap that exists between women entrepreneurs and their male counterparts is stark and sadly, this reality is even greater for women of color and those in developing countries. This award enables us to shine a spotlight on the innovation and achievements of women entrepreneurs, while giving them the necessary tools to help them grow their companies.”

In 2021, UBS published a report entitled: “The funding gap: Investors and female entrepreneurs”, which examined the reasons behind the funding gap discrepancy and identified ways this can be narrowed. Due to the vast funding discrepancy between men and women, women entrepreneurs lack equal opportunities to innovate and build successful companies that can contribute to the global economy. Research suggests that women who re­ceive funding, develop businesses that outperform their male counterparts.  Unlocking the potential of women entrepreneurs would have tangible economic benefits. The Boston Consulting Group (“BCG”) estimates that equal participation in entrepreneurship would raise global GDP by 3–6%, boosting the economy by up to USD 5 trillion. ** Women entrepreneurs are also more likely to create new jobs, help local economies, and reinvest their earnings into the health and education of their families. BCG also found that startups founded and co-founded by women appear to be better investments, generating 78 cents of revenue per dollar invested, compared with 31 cents for men.

 

UBS 2022 10 Female Founder Award Shortlists

UBS Zurich

UBS 2022 10 Female Founder Award Shortlists

Enterprise Technology

  1. Alice Nawfal, Co-Founder Notabene (USA)
  2. Danielle Lawrence, Co-Founder Freyda Limited (UK) – 2022 Winner
  3. Khusboo Jha, Founder BuyProperly (Canada)
  4. Lubomila Jordanova, CEO Plan A (Germany)
  5. Paulina Grnarova, CEO DeepJudge (Switzerland)

Financial Technology

  1. Inga Mullins, CEO at Fluency (UK)
  2. Caecilia Chu, CEO at YouTrip (Singapore)
  3. Nadine Mezher, Co-Founder at Sarwa (UAE)
  4. Natalia Mykhavlova, CEO of WeavAir (Canada)
  5. Sapir Hadad, Co-Founder at FinityX (Israel)

 

 

UBS 2022 Female Founder Award Winner – CEO & Co-Founder of UK Financial Data Analytics Freyda Danielle Lawrence

Danielle Lawrence, Fredya Founder & Chief Executive Officer

Danielle leads a team of experienced finance professionals, technologists and PhDs to deliver machine learning, natural language processing and artificial intelligence solutions and help organizations increase productivity, reduce operating costs and make better business decisions. Danielle started her career in asset management at Goldman Sachs’ Alternative Investments & Manager Selection Group covering over $38 billion of private equity commitments. She also held roles as an Investment Professional at JRJ Group focused on European financial services and technology and an Investment Manager at Elysian Capital, a UK mid-market private equity fund. Danielle holds a B.Sc. in Economics from the University of Bristol.

About Freyda – For over 25 years, we’ve been developing new, enterprise technology for financial services firms of all sizes. Our mission is to provide companies with cutting-edge products that enable employees to focus on high-value, high-impact work. We believe that when technology is data-driven and people-centric, it maximizes the organization’s impact on their industry – and society as a whole.  Freyda is a cloud-based solution helping financial institutions to process, interpret and analyse data from their documents. Founded by a team of financial professionals, technologists and PhDs, the Freyda platform leverages machine learning, natural language processing and artificial intelligence to help organizations transform unstructured data from documents into actionable insight.

 

About UBS

UBS convenes the global ecosystem for investing, where people and ideas are connected and opportunities brought to life, and provides financial advice and solutions to wealthy, institutional and corporate clients worldwide, as well as to private clients in Switzerland. UBS offers investment solutions, products, and impactful thought leadership, is the leading global wealth manager, provides large-scale and diversified asset management, focused investment banking capabilities, and personal and corporate banking services in Switzerland. The firm focuses on businesses that have a strong competitive position in their target markets, are capital efficient and have an attractive long-term structural growth or profitability outlook.  UBS is present in all major financial centers worldwide. It has offices in more than 50 regions and locations, with about 30% of its employees working in the Americas, 30% in Switzerland, 19% in the rest of Europe, the Middle East and Africa and 21% in Asia Pacific. UBS Group AG employs more than 72,000 people around the world. Its shares are listed on the SIX Swiss Exchange and the New York Stock Exchange (NYSE).




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