Brown Brothers Harriman Greater China ETF Investor Survey 2024: $12.7 Trillion Global ETF AUM, $1.48 Trillion APAC & $557 Billion Greater China, Top 5 Interested ETF Strategies in China Mainland are Factors, Cryptocurrency, Leveraged / Inverse, Fixed Income, Commodity, Top 5 Interested ETF Strategies in Hong Kong are Actively Managed, Cryptocurrency, Factors, Thematic, Buffered ETFs, Top 5 Interested ETF Strategies in Taiwan – Buffered ETFs, Cryptocurrency, Factors, Multi-asset, Fixed Income
18th October 2024 | Hong Kong
Brown Brothers Harriman, the oldest & largest private investment banks in United States, has released the Greater China ETF Investor Survey 2024, providing key insights into 103 ETFs (Exchange Traded Funds) investors in China Mainland, Hong Kong & Taiwan (59% of investors with > $1 billion AUM). 2024 Global ETF AUM at $12.71 trillion, APAC ETF AUM $1.48 trillion and Greater China ETF AUM at $557 billion (38% of APAC AUM). 2023 Global ETF inflow – $975 billion. China Mainland Investing in Cross-Border Hong Kong-Listed ETFs – Institutional Investors 78%, RIA / Financial Advisors 33%, Fund Management 73%, Private Banks 75%, Wealth Management 75%. Top 5 Most in-Demand ETF Strategies from Firms & Clients in China Mainland – ESG, Currency, Buffered ETFs, Fixed Income, Cryptocurrency. Top 7 Interested ETF strategies in China Mainland – Factors (e.g. Value, Growth, Momentum), Cryptocurrency, Leveraged / Inverse, Fixed Income, Commodity, Dividend / Income, Multi-asset. Top 8 Interested ETF strategies in Hong Kong – Actively Managed, Cryptocurrency, Factors (e.g. Value, Growth, Momentum), Thematic, Buffered ETFs, Dividend / Income, Fixed Income, ESG. Top 7 Interested ETF strategies in Taiwan – Buffered ETFs, Cryptocurrency, Factors (e.g. Value, Growth, Momentum), Multi-asset, Fixed Income, Commodity, Target Date. Increase or decrease Fixed Income ETFs in next 12 months – Increase 70% / Decrease 17%. Increase or decrease Fixed Income ETFs in next 12 months in Greater China – Increase 54% / Decrease 22%. Top 3 Fixed Income ETFs type – Emerging Market Bond ETF, Municipal Bond ETF, Corporate Bond “High Yield” ETF. Top 3 Considerations in using Fixed Income ETFs in Greater China – Expense ratio, Index methodology, Trading volume. Increase or decrease Thematic ETFs in next 12 months – Increase 73% / Decrease 16%. Increase or decrease Thematic ETFs in next 12 months in Greater China – Increase 63% / Decrease 20%. Top 5 Thematic ETFs type – Innovation / Disruption, Autonomous & Electric Vehicles, Cybersecurity, Robotics & Artificial Intelligence, Digital Asset / Cryptocurrency. Top 5 Thematic ETFs type – Innovation / Disruption, Autonomous & Electric Vehicles, Cybersecurity, Robotics & Artificial Intelligence, Digital Asset / Cryptocurrency. Top 5 Thematic ETFs type in China Mainland – Autonomous & Electric Vehicles, Cybersecurity, Robotics & Artificial Intelligence, Clean Energy, Cloud Computing. Top 5 Thematic ETFs type in Hong Kong – Robotics & Artificial Intelligence, Innovation / Disruption, Cloud Computing, Biotechnology, Cybersecurity. Top 8 Thematic ETFs type in Taiwan – Autonomous & Electric Vehicles, Cybersecurity, Digital Asset / Cryptocurrency, Innovation / Disruption, Robotics & Artificial Intelligence. Increase in ESG ETFs in next 12 months – Increase 74%. Increase in ESG ETFs in next 12 months in China Mainland – Increase 51%. Increase in ESG ETFs in next 12 months in Hong Kong – Increase 57%. Increase in ESG ETFs in next 12 months in Taiwan – Increase 53%. Top 3 Reasons Not Investing in ESG ETFs – Concerned about the performance of ESG ETFs, ESG ETFs are too expensive, Public perception / Political backlash. Increase or decrease to Actively Managed ETFs issuers in next 12 months – Increase 78% / Decrease or same – 22%. Top 5 Type of Actively Managed ETFs to increase – Multi-Asset, Defined Outcome, Fixed Income, Equity, Commodities. Top 5 Type of Actively Managed ETFs to increase in Greater China – Commodities, Liquid Alternatives, Multi-Asset, Defined Outcome, Fixed Income, 36%. Top 3 Key factors when selecting Actively Managed ETFs – ETF Issuer, Trading Volume, Portfolio Transparency. Top 3 Key factors when selecting Actively Managed ETFs in Greater China – ETF Issuer, Manager Tenure / Experience, Trading Volume. Top 3 Preferences for more Actively Managed ETFs products – Fixed Income, Liquid Alternatives, Target Date. Top 3 Preferences for more Actively Managed ETFs products in Greater China – Target Date, Fixed Income, Liquid Alternatives. Top 5 Most bullish asset class for United States investors – Digital currency 24%, Fixed Income 18%, Equities 17%, Alternatives 17%, Commodities 17%. Top 5 Most bullish asset class for Europe investors – Digital currency 24%, Alternatives 19%, Commodities 18%, Fixed Income 15%, Cash 13%. Top 5 Most bullish asset class for Greater China investors – Digital currency 21%, Equities 18%, Alternatives 16%, Commodities 15%, Fixed Income 14%. Top 5 Most bullish asset class for Hong Kong investors – Cash 23%, Fixed Income 20%, Digital currency 20%, Equities 17%, Alternatives 14%. Top 5 Most bullish asset class for Taiwan investors – Cash 27%, Alternatives 23%, Digital currency 20%, Commodities 17%, Fixed Income 7%. Use of ETFs in next 12 months – Increase 82% / Decrease 13%. Use of ETFs in next 12 months in Greater China – Increase 77% / Decrease 18%. Top 3 Purposes of using ETFs – As satellites in a portfolio 49%, To manage liquidity / cash equitization 47%, To express short term / tactical views 45%. Top 6 Purposes of using ETFs in Greater China – As satellites in a portfolio 47%, To express short term / tactical views 47%, To manage liquidity / cash equitization 45%. Top 3 factors when selecting ETFs – ETF Issuer, Historical Performance, Tax Efficiency. Top 3 Most valuable services of ETF issuers – Product Information Content, Marketing Support, Portfolio / Practice Management / Investment Support. See below for key summary & findings | View report here
” Brown Brothers Harriman Greater China ETF Investor Survey 2024: $12.7 Trillion Global ETF AUM, $1.48 Trillion APAC & $557 Billion Greater China, Top 5 Interested ETF Strategies in China Mainland are Factors, Cryptocurrency, Leveraged / Inverse, Fixed Income, Commodity, Top 5 Interested ETF Strategies in Hong Kong are Actively Managed, Cryptocurrency, Factors, Thematic, Buffered ETFs, Top 5 Interested ETF Strategies in Taiwan – Buffered ETFs, Cryptocurrency, Factors, Multi-asset, Fixed Income “
Brown Brothers Harriman Greater China ETF Investor Survey 2024: $12.7 Trillion Global ETF AUM, $1.48 Trillion APAC & $557 Billion Greater China, Top 5 Interested ETF Strategies in China Mainland are Factors, Cryptocurrency, Leveraged / Inverse, Fixed Income, Commodity, Top 5 Interested ETF Strategies in Hong Kong are Actively Managed, Cryptocurrency, Factors, Thematic, Buffered ETFs, Top 5 Interested ETF Strategies in Taiwan – Buffered ETFs, Cryptocurrency, Factors, Multi-asset, Fixed Income
Brown Brothers Harriman, the oldest & largest private investment banks in United States, has released the Greater China ETF Investor Survey 2024, providing key insights into 103 ETFs (Exchange Traded Funds) investors in China Mainland, Hong Kong & Taiwan (59% of investors with > $1 billion AUM). See below for key summary & findings | View report here
Brown Brothers Harriman Greater China ETF Investor Survey 2024
Summary – Greater China Profile
- ETFs investors – 103 investors (China Mainland, Hong Kong & Taiwan)
- More than $1 billion AUM – 59%
- Below $1 billion AUM – 41%
- Investors with above 50% of Portfolio in ETFs – 39% (Global 24%)
Summary – Overview
- 2024 Global ETF AUM – $12.71 trillion
- 2024 APAC ETF AUM – $1.48 trillion
- 2024 Greater China ETF AUM – $557 billion (38% of APAC AUM)
- 2023 Global ETF inflow – $975 billion
Summary
- China Mainland Investing in Cross-Border Hong Kong-Listed ETFs – Institutional Investors 78%, RIA / Financial Advisors 33%, Fund Management 73%, Private Banks 75%, Wealth Management 75%
- Top 5 Most in-Demand ETF Strategies from Firms & Clients in China Mainland – ESG, Currency, Buffered ETFs, Fixed Income, Cryptocurrency
- Top 7 Interested ETF strategies in China Mainland – Factors (e.g. Value, Growth, Momentum), Cryptocurrency, Leveraged / Inverse, Fixed Income, Commodity, Dividend / Income, Multi-asset
- Top 8 Interested ETF strategies in Hong Kong – Actively Managed, Cryptocurrency, Factors (e.g. Value, Growth, Momentum), Thematic, Buffered ETFs, Dividend / Income, Fixed Income, ESG
- Top 7 Interested ETF strategies in Taiwan – Buffered ETFs, Cryptocurrency, Factors (e.g. Value, Growth, Momentum), Multi-asset, Fixed Income, Commodity, Target Date
- Increase or decrease Fixed Income ETFs in next 12 months – Increase 70% / Decrease 17%
- Increase or decrease Fixed Income ETFs in next 12 months in Greater China – Increase 54% / Decrease 22%
- Top 3 Fixed Income ETFs type – Emerging Market Bond ETF, Municipal Bond ETF, Corporate Bond “High Yield” ETF
- Top 3 Considerations in using Fixed Income ETFs in Greater China – Expense ratio, Index methodology, Trading volume
- Increase or decrease Thematic ETFs in next 12 months – Increase 73% / Decrease 16%
- Increase or decrease Thematic ETFs in next 12 months in Greater China – Increase 63% / Decrease 20%
- Top 5 Thematic ETFs type – Innovation / Disruption, Autonomous & Electric Vehicles, Cybersecurity, Robotics & Artificial Intelligence, Digital Asset / Cryptocurrency
- Top 5 Thematic ETFs type in China Mainland – Autonomous & Electric Vehicles, Cybersecurity, Robotics & Artificial Intelligence, Clean Energy, Cloud Computing
- Top 5 Thematic ETFs type in Hong Kong – Robotics & Artificial Intelligence, Innovation / Disruption, Cloud Computing, Biotechnology, Cybersecurity
- Top 8 Thematic ETFs type in Taiwan – Autonomous & Electric Vehicles, Cybersecurity, Digital Asset / Cryptocurrency, Innovation / Disruption, Robotics & Artificial Intelligence
- Increase in ESG ETFs in next 12 months – Increase 74%
- Increase in ESG ETFs in next 12 months in China Mainland – Increase 51%
- Increase in ESG ETFs in next 12 months in Hong Kong – Increase 57%
- Increase in ESG ETFs in next 12 months in Taiwan – Increase 53%
- Top 3 Reasons Not Investing in ESG ETFs – Concerned about the performance of ESG ETFs, ESG ETFs are too expensive, Public perception / Political backlash
- Increase or decrease to Actively Managed ETFs issuers in next 12 months – Increase 78% / Decrease or same – 22%
Top 5 Type of Actively Managed ETFs to increase – Multi-Asset, Defined Outcome, Fixed Income, Equity, Commodities - Top 5 Type of Actively Managed ETFs to increase in Greater China – Commodities, Liquid Alternatives, Multi-Asset, Defined Outcome, Fixed Income, 36%
- Top 3 Key factors when selecting Actively Managed ETFs – ETF Issuer, Trading Volume, Portfolio Transparency
- Top 3 Key factors when selecting Actively Managed ETFs in Greater China – ETF Issuer, Manager Tenure / Experience, Trading Volume
- Top 3 Preferences for more Actively Managed ETFs products – Fixed Income, Liquid Alternatives, Target Date
- Top 3 Preferences for more Actively Managed ETFs products in Greater China – Target Date, Fixed Income, Liquid Alternatives
- Top 5 Most bullish asset class for United States investors – Digital currency 24%, Fixed Income 18%, Equities 17%, Alternatives 17%, Commodities 17%
- Top 5 Most bullish asset class for Europe investors – Digital currency 24%, Alternatives 19%, Commodities 18%, Fixed Income 15%, Cash 13%
- Top 5 Most bullish asset class for Greater China investors – Digital currency 21%, Equities 18%, Alternatives 16%, Commodities 15%, Fixed Income 14%
- Top 5 Most bullish asset class for Hong Kong investors – Cash 23%, Fixed Income 20%, Digital currency 20%, Equities 17%, Alternatives 14%
- Top 5 Most bullish asset class for Taiwan investors – Cash 27%, Alternatives 23%, Digital currency 20%, Commodities 17%, Fixed Income 7%
- Use of ETFs in next 12 months – Increase 82% / Decrease 13%
- Use of ETFs in next 12 months in Greater China – Increase 77% / Decrease 18%
- Top 3 Purposes of using ETFs – As satellites in a portfolio 49%, To manage liquidity / cash equitization 47%, To express short term / tactical views 45%
- Top 6 Purposes of using ETFs in Greater China – As satellites in a portfolio 47%, To express short term / tactical views 47%, To manage liquidity / cash equitization 45%
- Top 3 factors when selecting ETFs – ETF Issuer, Historical Performance, Tax Efficiency
- Top 3 Most valuable services of ETF issuers – Product Information Content, Marketing Support, Portfolio / Practice Management / Investment Support
Brown Brothers Harriman Greater China ETF Investor Survey 2024
1) Investors Profile
- ETFs investors – 103 investors (China Mainland, Hong Kong & Taiwan)
- More than $1 billion AUM – 59%
- Below $1 billion AUM – 41%
- Investors with above 50% of Portfolio in ETFs – 39% (Global 24%)
- Region – China Mainland, Hong Kong & Taiwan
2) ETFs Overview & Investment Outlook
Overview:
- 2024 Global ETF AUM – $12.71 trillion
- 2024 APAC ETF AUM – $1.48 trillion
- 2024 Greater China ETF AUM – $557 billion (38% of APAC AUM)
- 2023 Global ETF inflow – $975 billion
China Mainland Investing in Cross-Border Hong Kong-Listed ETFs:
- Institutional Investors – 78%
- RIA / Financial Advisors – 33%
- Fund Management – 73%
- Private Banks – 75%
- Wealth Management – 75%
Investing via QDII (Qualified Domestic Institutional Investor), Stock Connect
Most in-Demand ETF Strategies from Firms & Clients (China Mainland):
- ESG – 37%
- Currency – 34%
- Buffered ETFs – 31%
- Fixed Income – 31%
- Cryptocurrency – 29%
- Dividend / Income – 26%
- Actively Managed – 26%
- Thematic – 20%
- Commodity – 17%
- Factors (e.g. Value, Growth, Momentum) – 17%
- Multi-asset – 11%
- Leveraged/ Inverse – 6%
Top 12 Interested ETF strategies (China Mainland):
- Factors (e.g. Value, Growth, Momentum) – 43%
- Cryptocurrency – 34%
- Leveraged / Inverse – 31%
- Fixed Income – 29%
- Commodity – 23%
- Dividend / Income – 23%
- Multi-asset – 20%
- Buffered ETFs – 17%
- ESG – 17%
- Target Date – 17%
- Actively Managed – 14%
- Thematic – 14%
Top 12 Interested ETF strategies (Hong Kong):
- Actively Managed – 40%
- Cryptocurrency – 29%
- Factors (e.g. Value, Growth, Momentum) – 29%
- Thematic – 29%
- Buffered ETFs – 26%
- Dividend / Income – 26%
- Fixed Income – 23%
- ESG – 23%
- Leveraged / Inverse – 20%
- Multi-asset – 20%
- Commodity – 20%
- Target Date – 11%
Top 12 Interested ETF strategies (Taiwan):
- Buffered ETFs – 33%
- Factors (e.g. Value, Growth, Momentum) – 33%
- Cryptocurrency – 27%
- Multi-asset – 23%
- Fixed Income – 23%
- Commodity – 23%
- Target Date – 23%
- Leveraged / Inverse – 20%
- ESG – 20%
- Dividend / Income – 20%
- Actively Managed – 10%
- Thematic – 13%
Increase or decrease Fixed Income ETFs in next 12 months (Global):
- Increase – 70%
- Decrease – 17%
- Same – 12%
- Not sure – 1%
Increase or decrease Fixed Income ETFs in next 12 months (Greater China):
- Increase – 54%
- Decrease – 22%
- Same – 23%
- Not sure – 1%
Top 12 Fixed Income ETFs type (Greater China):
- Emerging Market Bond ETF – 39%
- Municipal Bond ETF – 37%
- Corporate Bond “High Yield” ETF – 33%
- US Treasury ETF – 24%
- Mortgage-Backed or Asset-Backed Securities (MBS/ABS) ETF – 24%
- Sovereign Debt (Non-U.S.) – 22%
- Intermediate or Long-Duration ETF – 22%
- Short-Duration Bond ETF – 22%
- Inflation-Linked Securities ETF – 19%
- Corporate Bond – Investment Grade ETF – 17%
- Loans / CLOs – 15%
- India Government Bond ETF – 13%
Key Considerations in using Fixed Income ETFs (Greater China):
- Expense ratio – 41%
- Index methodology – 39%
- Trading volume – 37%
- Tax efficiency – 36%
- Historical performance – 32%
- Liquidity of underlying bonds – 29%
- Tracking error (if index based) – 27%
- Trading spreads – 26%
Increase or decrease Thematic ETFs in next 12 months (Greater China):
- Increase – 63%
- Decrease – 20%
- Same – 13%
- Not sure – 1%
- Do not invest – 3%
Top 8 Thematic ETFs type (Global):
- Innovation / Disruption – 39%
- Autonomous & Electric Vehicles – 39%
- Cybersecurity – 36%
- Robotics & Artificial Intelligence – 36%
- Digital Asset / Cryptocurrency – 36%
- Cloud Computing – 35%
- Biotechnology – 31%
- Clean Energy – 30%
Top 8 Thematic ETFs type (China Mainland):
- Autonomous & Electric Vehicles – 50%
- Cybersecurity – 45%
- Robotics & Artificial Intelligence – 45%
- Clean Energy – 41%
- Cloud Computing – 36%
- Digital Asset / Cryptocurrency – 32%
- Innovation / Disruption – 27%
- Biotechnology – 23%
Top 8 Thematic ETFs type (Hong Kong):
- Robotics & Artificial Intelligence – 55%
- Innovation / Disruption – 45%
- Cloud Computing – 41%
- Biotechnology – 41%
- Cybersecurity – 32%
- Digital Asset / Cryptocurrency – 32%
- Clean Energy – 27%
- Autonomous & Electric Vehicles – 23%
Top 8 Thematic ETFs type (Taiwan):
- Autonomous & Electric Vehicles – 53%
- Cybersecurity – 47%
- Digital Asset / Cryptocurrency – 42%
- Innovation / Disruption – 42%
- Robotics & Artificial Intelligence – 37%
- Biotechnology – 37%
- Cloud Computing – 21%
- Clean Energy – 16%
Increase or decrease ESG ETFs in next 12 months (Global):
- Increase – 74%
- Decrease – 14%
- Same – 11%
- Do not invest – 1%
Increase or decrease ESG ETFs in next 12 months (China Mainland):
- Increase – 51%
- Decrease – 20%
- Same – 29%
- Do not invest – None
Increase or decrease ESG ETFs in next 12 months (Hong Kong):
- Increase – 57%
- Decrease – 6%
- Same – 29%
- Do not invest – 8%
Increase or decrease ESG ETFs in next 12 months (Taiwan):
- Increase – 53%
- Decrease – 27%
- Same – 17%
- Not sure – 3%
Top 7 Reasons Not Investing in ESG ETFs (Global):
- Concerned about the performance of ESG ETFs – 48%
- ESG ETFs are too expensive – 46%
- Public perception / Political backlash – 46%
- Limited / No availability on trading platform – 44%
- Lack of client interest – 42%
- Lack of consistent methodology and framework – 39%
- Other – 1%
Increase or decrease Actively managed ETFs issuers in next 12 months:
- Increase – 78%
- Decrease / same – 22%
Type of Actively Managed ETFs to increase (Greater China):
- Commodities – 42%
- Liquid Alternatives – 41%
- Multi-Asset – 39%
- Defined Outcome – 36%
- Fixed Income – 36%
- Target Date – 32%
- Equity – 30%
Preferences for more Actively Managed ETFs products (Greater China):
- Target Date – 47%
- Fixed Income – 42%
- Liquid Alternatives – 39%
- Commodities – 37%
- Equity – 35%
- Multi-Asset – 35%
- Defined Outcome – 35%
Top 8 factors when selecting Actively Managed ETFs (Greater China):
- ETF Issuer – 45%
- Manager Tenure / Experience – 44%
- Trading Volume – 41%
- Trading Spreads – 38%
- Expense Ratio – 36%
- Historical Performance – 34%
- Tax Efficiency – 33%
- Portfolio Transparency – 29%
Top 7 Considerations in using Actively Managed ETFs (Greater China):
- Efficient portfolio management – 38%
- As a substitute / replacement for active mutual funds – 39%
- As satellites in a portfolio – 33%
- To manage liquidity / cash equitization – 42%
- As the core of a portfolio – 31%
- As part of a model – 31%
- To express short term / tactical views – 35%
3) ETFs Asset Class Bullish / Bearish Views
Most bullish asset class in next 12 months (Greater China investors):
- Digital currency – 21%
- Equities – 18%
- Alternatives – 16%
- Cash – 16%
- Commodities – 15%
- Fixed Income – 14%
Most bullish asset class in next 12 months (China Mainland):
- Digital currency – 23%
- Commodities – 23%
- Cash – 17%
- Alternatives – 16%
- Fixed Income – 14%
- Equities – 11%
Most bullish asset class in next 12 months (Hong Kong):
- Cash – 23%
- Fixed Income – 20%
- Digital currency – 20%
- Equities – 17%
- Alternatives – 14%
- Commodities – 6%
Most bullish asset class in next 12 months (Taiwan):
- Cash – 27%
- Alternatives – 23%
- Digital currency – 20%
- Commodities – 17%
- Fixed Income – 7%
- Equities – 7%
Overly bearish asset class (Taiwan):
- Digital currency – 19%
- Alternatives – 18%
- Commodities – 17%
- Fixed Income – 16%
- Cash – 16%
- Equities – 14%
Overly bearish asset class (Greater China investors):
- Digital currency – 23%
- Commodities – 20%
- Fixed Income – 15%
- Equities – 15%
- Cash – 14%
- Alternatives – 13%
Overly bearish asset class (China Mainland):
- Digital currency – 34%
- Alternatives – 17%
- Cash – 17%
- Fixed Income – 11%
- Equities – 11%
- Commodities – 8%
Overly bearish asset class (Hong Kong):
- Fixed Income – 22%
- Digital currency – 17%
- Commodities – 17%
- Equities – 17%
- Cash – 14%
- Alternatives – 11%
Overly bearish asset class (Taiwan):
- Commodities – 37%
- Equities – 16%
- Digital currency – 17%
- Alternatives – 10%
- Fixed Income – 10%
- Cash – 10%
4) ETFs Investment Preferences
Top 6 Purposes of using ETFs in Greater China:
- As satellites in a portfolio – 47%
- To express short term / tactical views – 47%
- To manage liquidity / cash equitization – 45%
- As the core of a portfolio – 44%
- Efficient portfolio management – 41%
- As part of a model – 31%
Use of ETFs in next 12 months (Global):
- Increase – 82%
- Decrease – 13%
- Same – 5%
Increase or decrease ETFs in next 12 months (Greater China Investors)
- Increase – 77%
- Decrease – 18%
- Same – 5%
Increase or decrease using no. of ETF issuers in next 12 months (Global):
- Increase – 74%
- Same – 23%
- Decrease – 2%
Increase or decrease using no. of ETF issuers in next 12 months (Greater China):
- Increase – 63%
- Same – 33%
- Decrease – 4%
Using more than 10 ETF Issuers:
- Greater China – 66%
- China Mainland – 63%
- Hong Kong – 63%
- Taiwan – 73%
Minimum AUM ETFs before investing (Global):
- Below $25 m – 5%
- $25 m to $50 m – 17%
- $51 m to $100 m – 41%
- $101 m to $250 m – 31%
- More than $250 m – 5%
- No requirement – 0%
Minimum AUM ETFs before investing (Greater China):
- Below $25 m – 2%
- $25 m to $50 m – 24%
- $51 m to $100 m – 55%
- $101 m to $250 m – 15%
- More than $250 m – 3%
- No requirement – 0%
Key factors when selecting ETFs (Global):
- ETF Issuer – 42%
- Historical Performance – 40%
- Tax Efficiency – 38%
- Tracking Error – 37%
- Expense Ratio – 37%
- Index Methodology – 36%
- Trading Spreads – 36%
- Trading Volume – 34%
Key factors when selecting ETFs (Greater China):
- Historical Performance – 40%
- Expense Ratio – 40%
- ETF Issuer – 39%
- Index Methodology – 38%
- Trading Volume – 38%
- Tax Efficiency – 36%
- Trading Spreads – 36%
- Tracking Error – 33%
Most valuable services of ETF issuers (Global):
- Product Information Content – 58%
- Marketing Support – 54%
- Portfolio / Practice Management / Investment Support – 52%
- Market and Economic Commentary – 50%
- Online Tools & Resources – 42%
Most valuable services of ETF issuers (Greater China):
- Product Information Content – 55%
- Portfolio / Practice Management / Investment Support – 55%
- Market and Economic Commentary – 55%
- Marketing Support – 48%
- Online Tools & Resources – 48%
The Greater China ETF Investor Survey 2024
The Greater China survey – a subset of BBH’s Global ETF Investor Survey – represents the opinions of more than 100 ETF investors from Mainland China, Hong Kong and Taiwan, where 59% of respondents manage over USD$1 billion in assets and of which, 39% have 50% of their portfolio invested in ETFs (compared with 24% globally). The BBH ETF Survey was conducted by Wakefield Research (www.wakefieldresearch.com) among 325 ETF Investors in the following markets: United States, Greater China (Mainland China, Taiwan, Hong Kong), Europe (UK, Germany, France, Italy, Spain, Switzerland) between March 21st and March 31st, 2024, using an email invitation and an online survey. Results of any sample are subject to sampling variation. The magnitude of the variation is measurable and is affected by the number of interviews and the level of the percentages expressing the results. For the interviews conducted in this particular study, the chances are 95 in 100 that a survey result does not vary, plus or minus, by more than 5.4 percentage points total and from the result that would be obtained if interviews had been conducted with all persons in the universe represented by the sample.
About Brown Brothers Harriman
BBH is a privately held, global financial services firm founded in 1818 and headquartered in New York City. BBH is known for its exceptional client service, technology expertise, and customized solutions. For 200 years its client-centric approach has fostered deep and lasting relationships built on commitment and trust. As a private partnership, free from the distractions of short-term or public market expectations, BBH is built to put clients first and create success that lasts. BBH’s Investor Services business provides asset servicing, capital markets, and operating model solutions to many of the world’s leading asset managers and financial institutions. Asset servicing solutions include cross-border custody, accounting, and administration and related services. Capital markets solutions include operational and strategic foreign exchange and securities lending services. BBH’s operating model solutions solve for platform, data, and connectivity challenges across open-architecture operating models for asset managers, asset owners, and financial institutions. BBH operates in over 90 markets worldwide from 18 offices. BBH employs approximately 6,000 professionals.
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